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| Jay Abraham Club |
| My personal blog on marketing guru Jay Abraham and all things related to marketing. Learn insights of his strategies, products and latest news. |
| Language: English |
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Statistics |
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| Total Unique Visitors: 0 |
| Visitors Out: 1042 |
| Total Visitors Out: 1042 |
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| Stay Hungry Stay Foolish |
| 2008-05-27 11:49:23 |
“Stay Hungry Stay Foolish” - those was the parting words of Steve Jobs for his commencement speech at Stanford in 2005.
I chanced upon his inspiring speech on youtube, and thought I would share it with you here.
Life is about connecting the dots, and you can only do it when you look back, never when you [...]...
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| Engineering Breakthroughs in Your Business |
| 2008-05-09 10:09:08 |
This part 11 summary of the Mastermind Marketing System talks about engineering breakthroughs and the concept of customer attriction.
You can engineer a continuous array of quantitative breakthroughs in strategies, marketing, innovation and management by travelling outside your business and industry. These are a few ways you can do it:
Get your friends in other industries to [...]...
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| Lessons From the Greatest Salesman in the World |
| 2008-05-01 13:55:19 |
The greatest salesman in the world, Joe Girard, was in Singapore a couple of days ago to share some of his experiences with us.
Joe Girard is recognized by the Guinness Book of World Records as the most successful salesman, selling 13,001 cars at a Chevrolet dealership in Detroit between 1963 & 1978. All the sales [...]...
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| The Seventeen Stratagems of Success by Spike Humer |
| 2008-04-18 13:22:25 |
At the Jay Abraham Reunion Reunion event held a couple of weeks ago, Spike Humer spoke about the 17 stratagems of success, something that he came up with.
Without going into details, here’s the list of the 17 stratagems. Try to think about these in the context of your own business.
Having an effective vision for yourself, [...]...
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| Creating Powerful Headlines |
| 2008-04-10 11:02:30 |
This part 10 of the Mastermind Marketing summary is a continuation from part 9 and talks about headlines and the other elements in a direct mail package.
The headline is a critical aspect of your marketing as it is the opening statement to a prospect before they decide whether they want to do anything else. You [...]...
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| The Immense Power of a Well-Crafted Sales Letter |
| 2008-03-14 01:57:22 |
It has been a while since I wrote the last summary of the Mastermind Marketing System. Time seems to be getting more of a luxury these days.
Perhaps one day, I will have to experiment with a polyphasic sleeping style.
Anyway, this post talks about the use of a direct mail package and writing good [...]...
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| Jay Abraham Mini Hotseat Review |
| 2008-03-07 03:12:04 |
It’s a Friday afternoon here as I watch the video of the Jay Abraham seminar that I posted a couple of weeks ago. In this age of information overload, sometimes it does take a bit of time to get down to doing things. Increasingly, it is also getting harder and harder to capture the attention [...]...
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| Live Videos from Rich Schefren’s Disney Event |
| 2008-02-27 08:47:47 |
Here are some recorded segments from the Rich Schefren event in Disney. The first clip has Jay Abraham answering a question from the audience about what it takes for someone to stand out in his market.
If you like to watch more, the entire event is also available as a home study course.
Jay Abraham - Standing [...]...
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| Jay Abraham Mini-hotseat Videos |
| 2008-02-20 21:29:23 |
This is an update of the Jay Abraham Mini-hotseat videos I posted earlier. I’m embedding the videos into the blog so you can watch them here directly. Altogether, there are 5 parts to this video.
Related PostsJay Abraham Mini-HotseatI found some cool videos of Jay Abraham speaking at Harv Eker's event. More...Video MarketingBecause of Youtube, video [...]...
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| Maven Matrix Manifesto |
| 2008-02-20 12:48:31 |
About two weeks ago, I did a summary of the maven marketing teleconference call hosted by Jay Abraham and Rich Schefren. Just today, Rich Schefren has released a 83-page report called Maven Matrix Manifesto.
This report elaborates on the concept of Maven Marketing and is obviously more structured than what I had attempted to cover in [...]...
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| Jay Abraham Mini-Hotseat |
| 2008-02-19 14:24:33 |
I found some cool videos of Jay Abraham speaking at Harv Eker’s event. More reviews to follow after I have watched them. In the meantime, you can watch them too at this link:
Jay Abraham mini-hotseat
Related PostsBlog Migration to Wordpress CompleteI have finished the migration of this blog over to the Wordpress platform. ...The Abraham Factor [...]...
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| Jay Abraham School of Copywriting |
| 2008-02-13 11:04:54 |
If you have any interest in copywriting, here’s a small Valentine’s treat for you. This video shows Jay Abraham in one of his seminars teaching his attendees how they can write a good salesletter. Enjoy this 10-min video and do leave your comments on how you find it.
Related PostsCopywriting Articles by Jay AbrahamOne [...]...
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| Spike Humer on Conciously Creating Your Future |
| 2008-01-09 22:22:40 |
Spike Humer has graciously allowed me to share the contents of a group teleconference he conducted for about 1800 students. This is a bonus component given as part of a 13-month mentoring program he did with Jay Abraham.
If you have read Napolean Hill’s “Think and Grow Rich” or seen the movie “The Secret”, you will [...]...
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| Jay Abraham Super Reunion Seminar Followup |
| 2008-01-08 21:46:25 |
Here’s the followup email from Jay Abraham about his Super Reunion get-together that he’s organising in March this year.
“Hi Martin,
I want to celebrate all of your business breakthroughs and successes, past, present and future.
I know you love business-building ideas and breakthrough marketing concepts. That’s why you’re on my list.
It’s also why 280,000 of [...]...
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| 12 Tenets of Life |
| 2008-01-02 10:47:26 |
As we begin the new year, I will like to share with you two things for you to think about.
First, let us start our reflection by looking at the 12 Tenets of Life. Tony Robbins created a short video on it and I have summarised the 12 tenents into a text form (Thanks to Klaus [...]...
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| Jay Abraham Club on Facebook |
| 2007-12-27 12:42:58 |
Ever since Facebook opened their network to allow everyone worldwide to join some time ago, I have been receiving invitations from friends to join. At first, I wasn’t really interested in joining Facebook. After all, I was not going to “waste” time playing around with the network.
However, when I came across an article that mentioned [...]...
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| Jay Abraham Super Reunion |
| 2007-12-27 03:42:30 |
Just last week, I received an email from Jay Abraham. Inside this email, he mentions his thoughts about organising a three to four days reunion seminar for his past clients. He wants to make the experience unlike anything he has ever done before.
I’m reproducing his email below for the benefit of those who might have [...]...
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| Jay Abraham Mindmap with Rich Schefren |
| 2007-12-17 20:51:47 |
I just came across a mindmap that Rich Schefren produced from his brainstorming session with Jay Abraham. This 6-page mindmap summarises at a glance some key marketing ideas of Jay Abraham.
Rich is the founder of Strategic Profits and also the author of a few groundbreaking reports, including the “Internet Business Manifesto” and “Attention Age Doctrine“.
You [...]...
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| Critical Questions for the Successful Entrepreneur |
| 2007-12-14 02:23:04 |
Continuing with my summary of Jay Abraham’s Mastermind Marketing System, this week’s contents talks about some questions every entreprenuer should ask himself of his business. This is part 8 of a 12-part series.
If you can’t paint a clear an accurate picture of where you want to go, you can’t get there.
There are a lot of [...]...
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| The Power of Testing |
| 2007-12-06 13:24:15 |
After last week’s experience at Harv Eker’s event, I’m back this week with a summary of Jay Abraham’s Mastermind Marketing System. This is part 7 of a 12-part series.
Testing is about putting to a vote one against the other.
When you comparatively test one approach of doing something against another, you will always find that one [...]...
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| Harv Eker Millionaire Mind Intensive - Day 3 |
| 2007-11-28 12:32:02 |
The last day of the Millionaire Mind Intensive started one hour earlier at 8 am. Despite the early start on a Sunday morning, most of the participants were there on time. The energy in the hall was simply amazing. We started with a recap of the learnings from the previous two days.
Then the topic of [...]...
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| Harv Eker Millionaire Mind Intensive - Day 2 |
| 2007-11-24 11:44:49 |
The second day of the Millionaire Mind Intensive started promptly at 9 am. There were the usual exercises to get the audience warmed up and a promotion of Harv Eker’s Rich Life Club, a membership site. For that offer, a slightly different form of risk reversal was used.
The first month’s fee was set at only [...]...
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| Harv Eker Millionaire Mind Intensive - Day 1 |
| 2007-11-23 17:37:36 |
It’s 7 am here on a Saturday morning as I prepare to go to the Singapore Expo for the second day of the Millionaire Mind Intensive by Harv Eker. The first day was a long and tiring one. I reached the venue at about 8am for registration. The event started at 9 am and lasted [...]...
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| Happy Thanksgivng Day |
| 2007-11-22 00:11:38 |
Today, the people in the United States celebrate Thanksgiving Day. It’s a time for people to show appreciate to their friends and loved ones. I just like to take this opportunity to thank my readers for their continued support.
Over the next few days, I will be attending Harv Eker’s Millionaire Mind Intensive event in Singapore. [...]...
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| Harv Eker Millionaire Mind Intensive |
| 2007-11-15 02:14:27 |
Two events that Jay Abraham regularly speaks at are “The World’s Greatest Marketing Seminar” and “Never Work Again“(You can listen to a replay of the presentation delivered by Jay here) organised by a person called Harv Eker.
Harv Eker himself is the author of the best selling book, “Secrets of the Millionaire Mind” and the founder [...]...
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| The Power Parthenon Strategy |
| 2007-11-01 14:31:41 |
This is part 6 of a 12-part summary on Mastermind Marketing System.
There are three elements of clients:
The people who pay you.
The people you pay, both internally and externally.
Fall in love with your vendors and team members first.
There are two kinds of business model:
The diving board theory of business and the parthenon theory of business.
Almost every [...]...
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| Randy Pausch Lecture of a Lifetime |
| 2007-10-30 06:05:22 |
Today, we take a break from marketing. I would like to share with you something that will really help you to reflect on your live and your dreams. Here’s the background.
Randy Pausch is a 46-year-old professor at Carnegie Mellon University who specialises in Virtual Reality. He has only a few months to live due to [...]...
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| Selling is About Relationships |
| 2007-10-25 13:01:59 |
The reason why many salespeople struggle is that the needs of the buyer and seller are misaligned. No matter which part of the world you are in, people buy when they are ready to buy. When they convince themselves they have a need. When they have a need that needs to be met.
And not when [...]...
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| Joel Bauer Insider Insights |
| 2007-10-19 18:07:57 |
If you have been reading this blog, you will know about Joel Bauer, a master of persuasion that I wrote about previously. This is the person who has trained people like Mark Victor Hansen, Robert Allen, Joe Polish, Harv Ekar and more.
I just found a couple of videos where he takes us behind the scenes [...]...
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| Jay Abraham Talk to The CEO Club |
| 2007-10-18 03:01:52 |
Thanks to John, you can listen to a mp3 audio of a talk given by Jay Abraham to The CEO club. The session is about one hour long and you and download the audio using this link:
http://www.ceoclubs.com/audios/abraham.mp3
There are also audios at that page by other speakers like Frank Abagnale, Jack Canfield, Ken Fisher, Dan Kennedy, [...]...
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| Donald Trump Wealth Building 101 |
| 2007-10-17 00:06:58 |
Remember the book offer from Chet Holmes? It seems that more and more people are using the strategy of giving away bonuses to ramp up sales of their books. Even multi-billionaire Donald Trump is getting in on this act. The book on offer is Trump University Wealth Building 101: Your First 90 Days on the [...]...
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| Internet Marketing Blog |
| 2007-10-13 04:17:43 |
If you have noticed the trend on my blog for the past few months, you will notice that I have more or less stopped blogging about topics related to internet marketing. The reason is because I wanted to make this blog more focused towards general marketing and Jay Abraham. If you are interested in using [...]...
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| Increasing the Size and Frequency of the Transaction |
| 2007-10-12 00:03:29 |
This is part 5 of a 12-part summary on Mastermind Marketing System.
Also encourage your clients to buy what they need, not what they want.
Experiment with getting them to buy more at the point of purchase. Upsell them.
Make it more advantageous for them to buy more in quantity even if it lowers your margin. Lock them [...]...
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| The Passion Test by Chris and Janet Attwood |
| 2007-10-04 06:42:03 |
You probably know about the power of endorsements. And also how risk reversals can be used to reduce the risk for the prospective client. How about combining them both together? This is what Jay Abraham did in the latest email he sent out.
It’s actually an endorsement for a book called “The Passion Test” by Janet [...]...
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| Scientific Advertising Part Two |
| 2007-09-28 08:47:17 |
Continuing from my previous summary of Scientific Advertising, here are the points from the last 11 chapters of the book. Reading through some of the principles, I’m not too sure they are true all the time. I think there would be times when there are certain exceptions.
11) Information
Writing a good advertisement requires a lot of [...]...
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| Scientific Adveristing by Claude Hopkins |
| 2007-09-21 08:02:22 |
Scientific Advertising by Claude Hopkins is a book that has been recommended by Jay Abraham and many other marketing legends. The book has a total of 21 chapter over forty plus pages. Here are some points extracted from the first ten chapters of the book. Repeated readings of the book might be required to obtain [...]...
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| Scientific Advertising by Claude Hopkins |
| 2007-09-21 08:02:22 |
Scientific Advertising by Claude Hopkins is a book that has been recommended by Jay Abraham and many other marketing legends. The book has a total of 21 chapter over forty plus pages. Here are some points extracted from the first ten chapters of the book. Repeated readings of the book might be required to obtain [...]...
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| Paul Simister Business Coaching Blog |
| 2007-09-18 05:29:27 |
Paul Simister, a regular reader and top commentor of this blog, has recently started his own business blog. A post you might want to read is his summary of Jay Abraham’s book, Getting Everything You Can From Everything You’ve Got.
Related PostsCopywriting Articles by Jay AbrahamOne of AbrahamClub.com's readers, Tim Thach, has kindly pointed to us [...]...
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| What to Expect From a Jay Abraham Seminar |
| 2007-09-11 19:11:25 |
Over the past two weeks, I had the good fortune to attend two back-to-back Jay Abraham events in two different countries. These were the first ‘live’ events of Jay that I have ever attended. Overall, it had been an enriching experience and I would like to share some of my thoughts here.
The first day of [...]...
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