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Google launches free ad management tool
2008-09-02 02:58:00
Google has released the final version of Ad Manager, free software that helps smaller online publishers manage their online ad inventory.The tool lets users sell ads, deliver them, and forecast demand. It can deal both with ads on a publisher's site and on affiliated network sites.Ad Manager can be integrated with Google's AdSense service, so Google can display its own ads for any unsold ad inventory.Google said it will share any ad revenue generated with the publishers. ...
 
Google AdSense Adds Western Union Option To Five Countries
2008-08-13 05:06:00
Western Union payments are also currently available in other countries, including Argentina, Chile, China (Mainland), Colombia, Malaysia, Pakistan, Peru, Philippines and Romania.If you are in any of these 14 countries and would like to receive payment via Western Union, follow these instructions. You must also be set up as an "individual" publisher to qualify.AdSensePro Ashley added that "payments will be made in US dollars, but your Western Union agent may be able to convert your payment to your ...
 
IS ANYONE WORRIED ABOUT THE GOOGLE AD GORILLA?
2008-07-04 13:04:00
Last week a congressional panel brought together small business representatives to discuss the growing dominance of Google and Yahoo when it comes to Web ads.The two search engines, with Google clearly at the forefront, pretty much are the only real choices business owners have if they want to hawk their wares on the Web.Rep. Charlie Gonzalez D-Texas, chairman of subcommittee that held the hearing, questioned whether new laws are needed to make sure small firms don’t get pummeled in what is shaping up to be a Web advertising monopoly. ...
 
Google Intros Ad Planner
2008-06-25 03:58:00
Google has potentially increased its sizable influence over online ad spending by throwing its hat into the increasingly log-jammed world of Internet audience measurement.The company has launched Google Ad Planner, a free product that promises to allow buyers to identify Web sites that match their desired target audiences -- and ultimately guiding them toward where they should spend their clients' dollars. The new tool puts Google in competition with established industry metrics players Nielsen Online (owned by Adweek and Mediaweek parent the Nielsen Co.) and comScore -- which charge agencies a fee to access their data -- as well as a host of upstarts, including Quantcast, Hitwise and Compete. ...
 
Weebly Adds AdSense Support For Drag And Drop Cash
2008-06-11 02:24:00
Weebly, the WYSIWYG website designer, has introduced integration with Google's AdSense API that will allow its users to easily monetize their pages. The site is also introducing new 'Pro' accounts, which will give paying members access to increased privacy and other features.After selecting a desired ad size, users can place their AdSense widget by simply dragging onto their page in the Weebly editor. From there they can modify its appearance without having to muck with CSS or HTML. ...
 
Yahoo Google Partner for Advertising Deal
2008-05-27 15:42:00
Yahoo Inc. is edging closer and closer to completely outsourcing its search advertising to Google Inc. This comes following a test run of the Google ad system, which both companies stated was very positive.A deal between Yahoo and Google could give Yahoo a lot more leverage in terms of an asking price from Microsoft. The partnership could boost Yahoo's revenue by $500 million a year.Currently, the bid from Microsoft stands at $42 billion, but Yahoo believes the company is worth more. ...
 
How To Change Your Google AdSense Payee Name
2008-05-14 05:01:00
# According to our program policies, AdSense accounts cannot be transferred or sold. If this is your reason for requesting the change, we will not be able to update your payee name.# You won't be able to change your payee name if you already have another AdSense account under that name.# Once we've updated your information, you'll need to re-enter your tax information and form of payment.# If you've received a payment to the old payee name that you're unable to deposit, you'll need to request a reissue after the 25th of the month following your payment. ...
 
No final Yahoo-Google ad agreement yet
2008-05-06 04:06:00
Google Inc and Yahoo Inc are still hammering out the intricacies of a potential advertising and search deal, and no final agreement has been reached yet, a person close to Google said on Monday.The two sides are also sharing their plans for a potential deal with antitrust regulators, the source said.Yahoo and Google are "vetting any potential agreement with antitrust regulators," said the source, who was not authorized to speak on the record about the confidential discussions. ...
 
Google and Yahoo! 'move closer' to ad wedlock
2008-04-20 05:43:00
iting "people familiar with the matter," The Wall Street Journal reports that Yahoo! has "moved closer to outsourcing its search advertising to Google." According to the these sources, both companies are pleased with Yahoo! test of Google's AdSense for Search service, which has seen Google-brokered ads posted alongside Yahoo! search results.Of course, this is just another attempt to fend off Microsoft's ongoing Yahoo! takeover bid. On February 1, Microsoft bid $44.6bn for the world's second largest search engine, and the Redmond software giant is now threatening a proxy fight if Jerry Yang and company don't succumb. ...
 
Yahoo! to test Google's Adsense for Search
2008-04-12 02:27:00
The partnership between Google and Yahoo! has come as a big shock for software major Microsoft. Microsoft had shown interest in buying Yahoo! in January this year when the stock price of Yahoo! was hovering around its 52-week low. Yahoo! declined Microsoft's takeover bid saying that the offer undervalues the company.In an official statement released on Wednesday, Yahoo said that it will test Google's AdSense for two weeks on not more than 3% of its search queries.Brad Smith at Microsoft believes that any agreement between Google and Yahoo! will result in Google's monopoly in the search advertising market. He further added that Microsoft is having a close watch on the whole situation and the company’s US $44.6 billion takeover offer remains valid. ...
 
 
 
 
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