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    Articles about Video Ads
    AdHysteria.com - Free Classifieds and Video Ads for India and Asia
    2007-12-28 10:21:14
    A new entrant in online classifieds category AdHysteria.com has launched for India and Asia, middle east, Australia as well. The website serve place to find and post free classifieds, what different to others is video classifieds ads plus Google maps integration along with Google Earth technology. Other domain in this category is Click.in and Sulekha.com [...]
    By: India Web 2.0
     
    AdPerk Rewards You For Watching Video Ads
    2007-08-07 19:39:00
    Here's how it works, an advertiser has a video ad she wants you to see, the magazine publisher has a magazine he wants you to subscribe to, and you want that magazine. This is where AdPerk comes in. They’ve created a web page where people can watch video ads in return for free or discounted magazine subscriptions. You can earn a free subscription to Popular Mechanics or 50% off Dwell Magazine. It looks like Ode and Alternative Magazine are on board and will be available soon.
    By: Internet Marketing Blog
     
    OPA report on consumer interaction with online video ads
    2007-07-20 05:27:56
    The Online Publishers Association released a report aimed at educating marketers and ad agencies about consumer reaction to online video advertising. Of the 1422 people interviewed, 80% remember seeing an online video ad. As a result of viewing online video ads: 31% have checked out the company web page, 22% have searched for information about the product, 19% have clicked a banner ad that accompanied a video, 16% talked to friends and family about the product, 15% have gone to the store to check out the product, 13% have requested information about the product, 12% have made a purchase, 9% have forwarded the video on to friends and family, 9% have signed up for a product or service trial, 5% have called a toll-free number to find out more and 4% have ordered a subscription. These numbers look very good, but they are probably slightly inflated due to the fact that seeing an online video ad is still a novelty for many of us. You can download the entire 45 page report here. Technorati Ta
    By: Internet Marketing Blog
     

    Revver ads CPM model to online video ads
    2007-07-18 17:18:19
    Revver, the first user generated video site to offer ad revenue sharing, is adding a new impression based (CPM) advertising model for video creators. They will offer both post and pre-roll ads no longer than 15 seconds each. Videos must be at least 30 seconds to qualify for pre-roll. Revver will split ad revenue 50/50 with content owners just as they did with their pay per click ad model. Technorati Tags: online video, revver
    By: Internet Marketing Blog
     
     
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